Norman Vale

Norman Vale invested 35 years of his professional life in international management. When he left Grey in 1990 as the Managing Director International, annual turnover was U.S. $2.0 billion in comparison to $150 million when he began in 1974.

For 11 years, he was the first Director General of the International Advertising Association which experienced quantitative and qualitative growth during his tenure. The IAA became a world-class organization of advertisers, agencies, media and other marketing communications professionals.

Over his entire international span, Vale was “consultant” to advertisers, agency management, heads of government, ministers, parliamentarians, educational institutions and diverse group of volunteers at all levels. He is a conceptualizer, strategist, creator, implementer with insights and imagination across the most diverse range of challenges.

Most important, Vale is a listener and business leader with a clear understanding of results and the bottom line.

Balance that with lecturing at Columbia, Wharton, NYU, Fordham, Northwestern, St. Johns at the graduate level and dozens of universities throughout the world.

Vale has lived in Germany, Puerto Rico and Spain; speaks Spanish and is comfortable in the business and social cultures of 100 plus countries.